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V.8: MICHAEL SOUTER

COMBINING EXPERIENCED BRANDING, ARTIST COLLABORATIONS, AND A STUDIO PLAYGROUND.


WOOLRICH

Creativity Fueled by Collaboration. 

The past year marked the launch of two pivotal projects in partnership with Todd Snyder. Working closely with Todd in his role as Creative Director for Woolrich, we contributed to the creation of a revitalized brand identity for the storied heritage label. This effort also included a proprietary collaboration, unveiling the Todd Snyder for Woolrich brand identity. Together, we developed comprehensive solutions spanning brand design, packaging, marketing, and environmental guidelines. This deeply rewarding collaboration was a harmonious blend of creative fashion and brand design, grounded in trust and a shared vision.

TODD SNYDER FOR WOOLRICH


WORK IN PROGRESS

TODD SNYDER

Creativity Fueled by Experience.

Seven years ago, we had the privilege of designing the Todd Snyder brand identity. Since then, our collaboration has grown into a partnership where we serve as a trusted design consultant. Together, we’ve developed enduring and promotional marketing tools and driven innovation in new product development, all while remaining true to Todd’s distinct brand ethos.

GIVAUDAN

Perfumer Rodrigo Flores and we have spent the past year crafting a fragrance collection set to debut in Fall 2025. This partnership seamlessly blends Rodrigo’s mastery of scent with our design direction, realized in collaboration with a high-profile label.

ADIDAS

Last year, we began a transformative project with Adidas, guided by the brand's updated design principles. This ongoing effort has inspired smarter, more innovative design executions, aligning with the brand's commitment to progress and excellence.